About HHTA

Hocking Hills Tourism Association

Hocking Hills is truly a hub for Ohio travel and tourism. The Hocking Hills Tourism Association is a convention and visitors bureau dedicated to marketing and promoting the Hocking Hills Region and Hocking County, Ohio to visitors.

The Hocking Hills State Park is the area's major attraction and the second most popular travel and tourism destination in Ohio for visitors of all ages. Our state park features the natural areas of Old Man's Cave, Ash Cave, Cedar Falls, Cantwell Cliffs, Lake Logan and Rock House, featuring waterfalls, craggy caves and dense forests unlike any other in Ohio. The parks see millions of visitors from across the United States each year.

With the park areas as the marquee attraction of Hocking Hills, small business entrepreneurs have created many complimentary experiences for travelers including shops, lodging, attractions, restaurants, activities, galleries and more. Hocking Hills Tourism Association currently has 220 member lodging businesses, including cabins, cottages, campgrounds, tipis, modern hotels, bed and breakfasts, and even a train caboose and a castle. There are 54 shops and 26 dining locations in HHTA 's membership and another 129 businesses that offer activities, event planning services and more.

Mission Statement

The mission of the Hocking Hills Tourism Association is to promote the growth of responsible tourism through marketing strategies and programs that balance economic growth with the need to preserve the natural and cultural heritage in the Hocking Hills Region. 2014 HHTA Annual Report

Publicity

Editorial copy and press releases about the Hocking Hills are submitted to hundreds of national, regional and local publications. HHTA fills the requests of Ohio travel and tourism writers, as well as supplying editorial copy when requested. Hocking Hills pictures are distributed from our photo library for use in many articles and publications.

Advertising

HHTA runs print advertising in regional markets within a day’s drive of the Hocking Hills. Ads feature the entire region as a destination. 1-800-HOCKING and www.explorehockinghills.com are marketed as the call to action for all HHTA advertising.

Toll-free number

Thousands of visitor inquiries are made each year through 1-800-HOCKING and fulfilled by Welcome Center Travel Counselors and staff.

Internet/Website

www.explorehockinghills.com is the official website of HHTA, and only lists members. The site contains visitor information, a listing of all HHTA members, videos, photos, maps, a calendar of events, Visitors Guide request forms, and the ability to search for lodging availability. The website actively promotes Ohio travel and tourism throughout the year.

Welcome Centers

HHTA operates two Welcome Centers in Hocking County. The Hocking Hills Regional Welcome Center in Logan at U.S. 33 and St. Rt. 664 assists approximately 45,000 visitors a year and is the location of HHTA administrative offices. In spring of 2003, the Visitor Center in Laurelville on St. Rt. 56 and serves approximately 4,500 visitors annually and is helpful for visitors entering the region through western Hocking County. Staffed by friendly and faithful volunteers, both centers allow visitors to pick up member brochures, ask directions, learn Hocking County history and check lodging availability. Members are encouraged to volunteer as Travel Counselors at the Centers..

Press Trips

Visits to the Hocking Hills for travel writers are coordinated by HHTA and other Ohio travel and tourism organizations and hosted by local businesses. Press tours allow writers to experience the Hocking Hills first-hand.

Travel Shows and Events

HHTA represents the Hocking Hills and our members at about 15 travel and trade shows a year. These shows include travel and sports shows in Columbus, Cincinnati, Cleveland, Pittsburgh, Indiana and Michigan, the Washboard Festival, Lilyfest and the Ohio State Fair.

Cooperative Advertising and Efforts

With HHTA’s membership and participation in regional and statewide marketing groups, we are able to stretch our marketing dollars by sharing advertising expenses, travel show entry fees and co-hosting and organizing press tours.

Events

The annual Hocking Hills Indian Run is coordinated and promoted by HHTA. Other special events allow visitors to experience the area in a different light.

Community Relations

A proud member of the Hocking Hills community, HHTA promotes responsible tourism to local residents through newspaper articles, assisting with community efforts, cleanups and sponsorships.